Ken GarffLeave your thoughts
Ken Garff Automotive is one of the largest auto dealers in Utah. I was able to work on various projects from small cms websites & banners to ads and other marketing projects. A past creative director, Steve King, was over there so it was easy to step in where needed. This was a work from home position with communication through video conferencing and drop box file exchange. Simple.
The car wrap concept was bold off-white racing lines angled to show movement…and the implied Jaguar logo. I did some other fleet wraps but this was my favorite… sports cars.
The military brochure was a low budget vector based piece that emphasized the flag. I think around this time I had switched over from Quark to InDesign for layout as it seemed they overtook the features race.
The Fine Art double page ad was a quick spread for a local arts festival magazine with a tight deadline. I used cars I found online that matched the requested car brands and added my headline & background.
The black and white ad was for newspaper with a free giveaway. I came up with a simple headline and found images online.